This video is coming from a couple of requests I've received lately. Squarespace gives so many template options that it can feel overwhelming sometimes. So if you're one of those people who isn't quite happy with the template you're using now on Squarespace, but you're just not sure which one to move to – this is the video for you. In this 13 minute video, I will walk you through this step-by-step process I take my clients through.
The other day, I asked my Facebook Group members what they were struggling with. Overwhelmingly the answer was finding clients. So I starting thinking about the tactical advice I could share. Advice about: inbound marketing, client onboarding systems, and client retention strategies. And then I thought, hold on. Let me take a step back and show in real numbers where my clients come from. Here's a quick background on my business...
This is a question I get all the time from clients. "How do I get a cute email signature like yours?" Now I use Wisestamp for my signature, but it has a monthly fee associated with it. Even though I'm a huge fan, the ROI on that just isn't there for some of my clients. So I have 2 free suggestions that I share in the video below. You can either create something simple inside the settings of your Gmail account - or you can use Hubspot's free email signature generator and paste it in. I walk you through all 3 of those options in the video, and share with you why you need to be on AppSumo's email list today!
If you asked me to describe myself, I'd start with Luke's mom and follow it up quickly with Auntie. Between my siblings and cousins, I have a bunch of little people in my life. And they just make everything better, don’t they? Holidays are way more fun, let’s face it. And a simple walk can turn into apologizing to people walking around you on the sidewalk because your kid found about 100 ants attacking a leftover sandwich. (I speak from experience.) Well, my brother’s 4-year old boy is one of those great, little kids.
Confession: I used to create PDF invoices in Word and email them to clients. We all have those first pancakes in business. Those things that make us cringe when we look back, but we know the experience makes us who we are today. Invoices were definitely a first pancake for me. Wave was the answer for that. I found Wave about 3 years ago, and I started using the bookkeeping side of things right away.
In the middle of last year, I had the perfect storm. There I was, working away like normal. Until the emails started rolling in...a few clients needed to stop or pause retainers for one reason or another. (Like: they lost a huge client themselves and were forced to decrease expenses. Um...That means me.) Over the course of a few days, I lost about $1000 in monthly recurring income.
Recently, I shared with you my 3 favorite free tools for getting clients to electronically sign your contacts. But what if you don't already have a contract in place? When I got started, I wasn't sure which sections to include my contract. And I didn't know which templates were "good" for freelancers.