Sometimes saving time on social media can be a lot easier than it sounds. Setting up custom tags is one of those things that can save a lot of time. And this is a request I get a lot from my clients. Tags can help your video rank in search results on YouTube, so they're pretty important. But they can take some time to type in every time you upload. What I suggest in this video is that you select the tags that are your most used, and applicable to the content you're posting, and set those as default.
I found SquareStudio a few years ago, and I'm so glad I did. They're a team of developers who builds custom coded plug-ins that help you customize your Squarespace site. I use them for my site, and my clients' sites. In this video, I show you where I use their plug-ins, and I give you a tour of the site. Even though I have a developer on my team, getting custom coding done can be expensive. If you're new to blogging, or have a young business, buying a solution from SquareStudio could be a huge cost savings.
Are you a DIY-er, but not quite sure how to get started on your first sequence? Don't worry, it's easier than it looks! Sometimes my clients feel a little intimidated when they get into the Sequence screen for the first time. In my experience, folks can feel unsure if they've set up exclusions or their send schedule correctly. And that's totally understandable. Here's a 10 minute video that walks you through a basic tour of the Sequence tab, including: how to send immediately, how to utilize the reporting screen, and how to exclude segments.
Confession: I used to create PDF invoices in Word and email them to clients. We all have those first pancakes in business. Those things that make us cringe when we look back, but we know the experience makes us who we are today. Invoices were definitely a first pancake for me. Wave was the answer for that. I found Wave about 3 years ago, and I started using the bookkeeping side of things right away.
It's a problem we all face eventually. It doesn't matter if you're a social media manager, or a solopreneur, we all need to find and share other people's content. And, eventually, we've all experienced having "run out" of things in the queue. (We'll talk about the 80-20 rule another time.) For now, I'll just say - I've been there. I know you've been there at some point or another. If you're like me, you've started scrambling.
Early last year, I made the switch from MailChimp to ConvertKit. And I'm so happy I did. Since switching, my open rate has doubled and I've become a Certified ConvertKit Expert. So it goes without saying that my overall experience with ConvertKit so far has been extremely positive.
One of the most common ConvertKit questions I get is actually not even a difficult thing at all. I'm often asked about the difficulty level of integrating ConvertKit with Squarespace. It's completely true that, for Wordpress users, the process of integrating ConvertKit is a little bit more seamless. That's because of the CK plugin available to them. But that doesn't make it impossible for those of us on Squarespace! You can totally master it. Here's how: